14-10-2008, 12:10 PM
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#61
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Administrator
Moderator
Join Date: May 2002
Location: Tasmania
Posts: 600
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Quote:
Originally Posted by kdo-Shaun
AKAIK the sticky advertising in the providers forum no longer exists.
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It still exists.
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14-10-2008, 12:21 PM
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#62
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Aaron @ Crucial Paradigm
Join Date: Mar 2004
Location: Sydney
Posts: 294
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Quote:
Originally Posted by Troy Augustine
Hello All,
At Gary's request, I'm going to jump into the conversation to try to answer any questions that you may have.
When we switched to the new site design, we also switched the way ads are served. Rather than fixed placements, as they were before the change, banner ads are now sold on a CPM basis, geo-targeted to Australian visitors across both WHT-AU and WHT.com.
The reason that some of you are seeing US-based hosting company ads is that we have a significant amount of unsold Australian inventory. By spanning your Australian-targeted ads across both sites, we have effectively tripled the number of Australian users that you can reach. (In other words, WHT.com gets about twice as many Australian visitors as WHT-AU.) This is, of course, an opportunity for Australian web hosts who want to accelerate the growth of their business by broadening the reach of their ads.
I understand, too, your concern with increased competition. The reality is that the competition has always been there. The 30,000 Australian visitors/month to WHT.com have historically seen nothing but US and European ads. You now have an opportunity to reach them and to educate those users as to why local hosting, while potentially more expensive, is superior to hosting offerings based outside of your country.
Let me close by re-iterating what was said in the press release. WHT Australia serves the unique needs of the Australian market. The community will maintain it unique focus and character. Yes, there will be some changes as I discussed above. But I hope you see the benefit these changes bring.
Troy
(CEO, iNET Interactive)
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Troy,
If you are trying to keep WHT Australia unique to Australia, why not (as others have mentioned) direct users of WHT.com to WHT Australia? This would help build and grow the WHT Australia community while also offering more advertising opportunities to local Australian based hosting companies.
Regards,
Aaron |
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14-10-2008, 12:22 PM
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#63
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Hightek Hosting - Manager
Join Date: Jun 2007
Location: Wagga Wagga, NSW, Australia
Posts: 1,069
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The heat is on!
Fire up Gav, that's the way lad! 
I can understand why your ****ed though...and to be frank, who wouldn't be.
The only ad I have seen is Intervolves...no-one elses.
Obviously our (generalising WHT-AU providers) budgets and money isn't good enough to get up there and beat the US providers and I would of thought that Inet would of atleast put something in place so the current ad providers as well as members of WHT-AU don't suffer, but that does not seem the case at all.
How much of a **** do they really give for the members, both current and existing.
Between the advertisers:
Crucial
Intervolve
Hightek
JGK CS
Fresh Networks
Micron21
Sydhost
and others who may not be mentioned here (sorry if I forgot you), we all had a fair go, all got given a fair chance of competition and we've all had a good damn run with Gary at the reigns (and the mods  ) but now, I don't see us (general once again) or even any of the little guys/girls (eg: Ozzie) etc getting any fair chance of a go up against these US providers or anyone else for that matter.
What bloody hope is left for WHTAU or even the Australian hosting industry now?
I'm yet to be convinced this is for the best.
Sorry guys, but it's been bloody great until now. We've all had fair competition and had a good share of the pie each. Sure there is plenty of pie for everyone, but now the "cowboys" are in town, who gets the last piece? |
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14-10-2008, 12:23 PM
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#64
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Registered User
Join Date: Oct 2008
Location: Albury
Posts: 16
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Quote:
Originally Posted by Albator
Ok still no clearer to me as to why this site is just not closed down and a sub forum created on WHT Big Brother and the domain name pointed there
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Thinking the same thing.
I honestly dont see the point of WHT AU if WHT caters for both US and AUS members. |
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14-10-2008, 12:43 PM
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#65
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Administrator
Moderator
Join Date: May 2002
Location: Tasmania
Posts: 600
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Quote:
Originally Posted by DesignKing
I honestly dont see the point of WHT AU if WHT caters for both US and AUS members.
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WHT has always catered to both US and AU members...this is not a new thing. I don't see how folks are assuming these recent events will somehow make WHT-AU redundant.
At the end of the day, the banners are only one part of WHT-AU and I trust that iNet will do the right thing by the handful of members who have bought advertising prior to the acquisition. Hopefully over the time remaining for those particular banners, the return in qualified leads outweighs what they might have done solely rotating on here as before.
Where I believe it counts the most, in the advertising section, is a controlled environment. We maintain full control over who can post there so site visitors who are clicking through and looking for Australian based services are going to find exactly what they are looking for, as always. Then they can research those providers further, see how else they participate on this and other forums, and make an informed judgement.
That's the way it's always worked, banner adverts or no banner adverts, and that's about all I really have to say on this topic.
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14-10-2008, 01:02 PM
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#66
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Administrator
Moderator
Join Date: May 2002
Location: Tasmania
Posts: 600
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Quote:
Originally Posted by Albator
I see they haven't got to the View first unread issue yet lol
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Go to last works now though, I'm sure that was busted before the new layout? Saves a fair bit of time.
Go to first unread is now on someone's to do list (someone with far more experience in vB than me ).
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14-10-2008, 01:05 PM
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#67
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Registered User
Join Date: Oct 2008
Location: Albury
Posts: 16
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Why would you think advertisers would be happy since now they have 10x the amount of competition in which they have to pay more for? |
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14-10-2008, 01:10 PM
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#68
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Ozzie Web Hosting
Join Date: Oct 2006
Location: Hunter Valley, NSW
Posts: 378
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Quote:
Originally Posted by hightekhosting
I don't see us (general once again) or even any of the little guys/girls (eg: Ozzie) etc getting any fair chance of a go up against these US providers or anyone else for that matter.
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I did give this considerable thought and decided that I would throw my hat in the ring at a later stage & spend some $$$ on advertising however since it's all changed to CPM there is NO hope in hell of me advertising a banner ad now! can only imagine the rates and the odds of my target market seeing the ad.
Nope this place is losing it's appeal real quick 
__________________
"Communication is the key to success in all things that life endeavours"
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14-10-2008, 01:11 PM
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#69
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Administrator
Moderator
Join Date: May 2002
Location: Tasmania
Posts: 600
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Quote:
Originally Posted by DesignKing
Why would you think advertisers would be happy since now they have 10x the amount of competition in which they have to pay more for?
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Because these recent events will lead to >10x more exposure.
I don't know what the CPM rates are or will be, but when the time comes for someone to consider renewing their ad then they'll need to look at their ROI and decide if it's for them. Only time will tell on that score.
This is all pretty basic stuff. A huge step up from the way we were running the ads, but still it's nothing out of the ordinary (and still only one single aspect of WHT-AU as a whole).
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14-10-2008, 01:25 PM
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#70
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Registered User
Join Date: Nov 2006
Location: The WWW
Posts: 113
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Have not seen one single ad while looking around.
Thought I had the wrong site for a minute with the WHT.COM clone. what happened to being different.
Assimilated or be exterminated I think is the saying |
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14-10-2008, 01:33 PM
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#71
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WELHELTELIELSELGELAELYEL
Join Date: Oct 2006
Location: Tennessee
Posts: 376
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Quote:
Originally Posted by Gary
Because these recent events will lead to >10x more exposure.
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Yeah, but it doesn't mean 10x more sales from those ads. Un-informed users will come here and this is honestly what I see happening;
We have two companys, Company A (Australian) and Company B (USA).
Uninformed user come to the site and sees that Company A has 1gb of space, 10gb of data for $9.95 per month. They then see that Company B has 10gb of space and 100gb of data for $6.95 per month. Hmm - Company B offers more... Lets go with them!
Australian company loses out - and it'll happen 9 times out of 10 because most people (especially the ones around here and WP) are after all they can get for the smallest amount possible per month.
Don't beleive me? Just look at the requests thread - most of the time the customer goes with the provider that gives them the cheapest price.
On a different note WHERE HAVE MY ADS GONE THAT I PAID FOR! . Sure change the layout BUT AT LEAST GET OUR NEW ADS OFF US FIRST. Thanks for screwing us over! |
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14-10-2008, 01:38 PM
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#72
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Registered User
Join Date: Oct 2008
Location: Albury
Posts: 16
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You say 10x more exposure although the exposure is to Australian residents who obviously would rather be hosted by a cheaper US hosting company or they would have come here first so there is no appeal advertising to them anyways.
I totally agree with Gav^ Lower prices sell better than great customer service.
All the take over has done is minimize the amount of potential customers each web host has, due to loss of business overseas. |
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14-10-2008, 01:59 PM
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#73
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DedicatedHost.net.au
Join Date: Jul 2008
Location: Australia
Posts: 205
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Quote:
Originally Posted by DesignKing
You say 10x more exposure although the exposure is to Australian residents who obviously would rather be hosted by a cheaper US hosting company or they would have come here first so there is no appeal advertising to them anyways.
I totally agree with Gav^ Lower prices sell better than great customer service.
All the take over has done is minimize the amount of potential customers each web host has, due to loss of business overseas.
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I agree with DesignKing - most clients, especially less IT knowledgeable customers will come and see the big price/specification difference. They want more bang for their buck and they will see the US hosts offering so much more.
I thought WHT-AU was something different to WHT - i was obviously wrong. |
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14-10-2008, 02:01 PM
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#74
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Registered User
Join Date: Oct 2008
Location: Albury
Posts: 16
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14-10-2008, 02:03 PM
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#75
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Web Solutions
Join Date: Apr 2008
Location: Newcastle NSW
Posts: 217
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Why don't 'they' force the advertisers to specify their currency?
After all, the banks force ecommerce sites to do it as it is misleading not too. |
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